"The way organisations are designed and managed, the ways people's jobs are defined, create fundamental learning disabilities." Peter Senge Clearly define the role and priority for learning - as a strategic enabler for the change / success the organisation seeks Agree the (new?) characteristics of the organisation when re-orientated towards continual learning; (what people will do and not do and why) Acknowledge the barriers to continual learning today ; (the prevailing mindsets and preoccupations, the resulting management model, the incentives and rewards in play, the processes and measures of success) Agree in practical terms how these systemic barriers to learning will be reduced / removed Agree the new goals, strategy and tactics for enabling and accelerating continual learning which capitalise on changes to the system Agree the new measures by which we can reflect on positive progress as a learning organisation and adjust course as needed.

"The problem with poking fun at people stressing that it's all about systems is that there are those out there who will take this as permission to keep the focus precisely where they want it, which is on the performance of individuals and that is wrong, wrong, wrong." Charles Lambdin 'Green-washing' (noun):  ' When a company's marketing messaging doesn't line up with its actions. Typically the company will claim to be environmentally friendly but it's real-life activity is ineffective or insignificant compared to the negative impact the business has on the environment.' 'Change-washing' (noun):  'The process of introducing reforms that purport to bring about change but fail to result in any substantive shifts in systems, service or culture.' (Thea Snow and Abe Greenspoon). Most organisations are 'Learning-washing'. We know that providing access to 'Learning content' and measuring rates of access and consumption,